How facebook kill Orkut?

How facebook kill Orkut?
Orkut was quietly launched on January 22, 2004 by google. They provide service to help users meet new and old friends and maintain existing relationships. This website was named after its creator, google employee.for instance, a community named “India” on Orkut had more than 1million members.
To was super active community- you post a topic and whiten seconds, you could see 25-30 legit replies.
“Orkut buyuk kökten”

 

It is a private site which is available in polyglot. It is Developed by Turkish software engineer as an independent project.

 

Orkut was shutdown on September 30, 2014 with prior notice period on June 30, 2014.
So, that users could export their photos albums before the final shutdown date. Orkut profile scrapes, community posts could still be exported until September 26.

 

Facebook is a recent social networking site but overtook Orkut by its popularity in 2011. Google original social network Orkut was bigger than Facebook in emerging markets such as Brazil & India.The main reasons behind Orkut lose was Facebook; inevitable growth & advanced features.At the end of April 2010,
Orkut – 19.7 million unique visitors  vs  Facebook – 18 million visitors.

 

At the end of April 2010, Orkut 19.7 million unique visitors compared to Facebook, with 18 million visitors worldwide. Facebook grabbed number one position with 20.9 million visitors, up 179% a year ago. Where as Orkut registered a growth of only 16% same period.

 

In July 2010, more than 33 million internet users, aged 15 and above, visited social networking sites in India, representing 84% of the total internet audience.

 

India’s total internet audience grew 13% and the social networking usage rose 43%. This made India the world’s seventh largest market for social networking.

 

  1. Facebook is a much more professional looking whereas Orkut looks somewhat unfinished.
  2. Facebook’s mini feed feature is useful in seeing a quick snapshot on the latest happenings within your network.
  3. The ease at which you can customise layouts within Facebook, especially the drag and drop option.

 

These are the main reasons for the fall of Orkut due to high design features and easy profit of Facebook.

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